Twenty Years Ago Today: Marvel Buys Malibu Comics

My pal Paul has a great article here, so I thought I’d pass it on to everyone here! We will be back VERY SOON with the next installment of The Golden Age! We won’t be Unspoken much longer!!!!!

Longbox Graveyard

If you were on the staff of Malibu Comics, twenty years ago today you would have found this memo in your mailbox:

Marvel Buys Malibu

That memo from Malibu Comics President Scott Rosenberg was supposed to mark the end of the beginning for Malibu, but it ended up being the beginning of the end. Founded in 1986, Malibu had made their mark for a wide-ranging black & white comics publishing slate, before launching Image Comics and later publishing the Ultraverse, but by 1994 the handwriting was on the wall: Malibu needed to sell. Narrowly surviving the comics crash of 1993, Malibu was on borrowed time, and had for months been in secret negotiations to sell to DC Comics, before Marvel got wind of the deal and swept in to grab Malibu from their rivals, a largely-defensive purchase intended to protect Marvel’s comic book market share.

Marvel Buys Malibu

Few of the optimistic predictions of the “Employee Fact…

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